Kyiv Lviv Kharkiv Odesa
June 26
12:00 PMKYIV– Svitlana Slipchenko, VoxCheck Project Manager;
– Tetiana Sytnyk, Head of B2B and Strategic Research at CBR

In-person attendance of all participants.

Presentation of the research results: “The ability of Ukrainians to recognize Russian propaganda messages”

Why is it interesting?

VoxCheck, together with CBR, studied the ability of the population to respond critically to Russian propaganda narratives. A survey was conducted among Ukrainians aged 18 to 70 living in Ukraine or abroad to this end.

Most respondents agree with pro-Ukraine messages and disagree with pro-Russia ones. However, when analyzing each narrative, the researchers spotted some red flags. For example, only 29% of respondents in Ukraine and 35% abroad disagreed with the statement “The Revolution of Dignity in Ukraine in 2013-2014 was NOT a coup d’etat.” And a quarter of respondents in Ukraine and abroad agreed with the statement “Russia wages war in Ukraine against the West/NATO”. This indicates that Russian propaganda does have an impact on Ukrainians.